Mad Rabbit Recalls "RELIEVE" Lidocaine Numbing Cream Due to Risk of Serious Injury or Death from Poisoning to Young Children; Violates Mandatory Standard for Child-Resistant Packaging
What to do (remedy: repair)
Consumers should immediately secure the recalled numbing cream out of the sight and reach of children and contact Mad Rabbit via email or online for a free child-resistant lid to store the products. Once the product is secured, consumers can use the product, as directed.
Contact: Mad Rabbit via email at product@madrabbit.com or online at https://www.madrabbit.com/pages/product-recalls or at https://www.madrabbit.com/pages/contact-us and click on "Product Recall" for more information.
Why it was recalled
The numbing cream contains lidocaine, which must be in child-resistant packaging, as required by the Poison Prevention Packaging Act. The numbing cream's packaging is not child-resistant, posing a risk of serious injury or death from poisoning, if the contents are swallowed by young children.
Incidents/injuries: None reported
Which products are affected
This recall involves "RELIEVE" numbing cream. The cream comes in a short wide-mouthed white container. A label is located on the front with black lettering and "RELIEVE" in large type and the company's logo and "Mad Rabbit", "Numbing Cream" and "Menthol" in smaller type.
Photos of the recalled product


Recall details
- Recall number
- 25477
- Recall date
- September 25, 2025
- Recalling firm
- Mad Rabbit
- Products
- RELIEVE Numbing Cream
- Sold at
- Trade shows, tattoo shops, and other retailers nationwide and online at MadRabbit.com from October 2024 through August 2025 for about $26.
- Manufactured in
- United States
- Distributors
- Mad Rabbit Inc., of Los Angeles, California
- Official notice
- View on CPSC.gov →
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